Watch IRON MAIDEN singer Bruce Dickinson pour beer for fans at a recent visit to Robinsons Brewery
Last Friday (June 30), the legendary Bruce Dickinson, frontman of IRON MAIDEN, decided to spice things up and give 100 fortunate fans from the band’s official fan club the surprise of a lifetime. The fans had gathered to celebrate the tenth birthday of the beloved Trooper beer, MAIDEN‘s outrageously successful and award-winning creation, brewed in cahoots with the fine folks at Robinsons brewery in Stockport.
As reported by the Manchester Evening News, the IRON MAIDEN singer took it upon himself to don the hat of a bartender extraordinaire, personally pouring pints at the bar for the unsuspecting visitors. These lucky folks thought they were in for a special tour of the brewery, but little did they know that a true heavy metal legend was about to crash their party.
Imagine their astonishment when the man with the golden pipes himself emerged, ready to satisfy their thirst with some frosty brews. Bruce, ever the showman, probably gave those pints an extra dose of rock ‘n’ roll magic as he expertly poured them, serenading the beer with a powerful rendition of “Run to the Hills” or “The Trooper.”
Needless to say, those fans will be telling tales of this epic surprise for years to come. And who can blame them? Not everyone can say they had their beer personally served by one of the greatest vocalists in metal history. It’s moments like these that make being part of a fan club truly special.
Bruce said: “I get more nervous pulling pints than I do on stage.”
You can check out a video report from the Manchester Evening News below.
IRON MAIDEN‘s Trooper beer celebrated its tenth birthday on May 9, 2023.
To celebrate the milestone, and the achievement of over 35 million pints sold worldwide, a brand new 10% ABV Trooper X Imperial Stout has been created by Dickinson and the Robinsons team. Each 660ml bottle of Trooper X comes in a presentation box and is available to order online from IronMaiden.com and Drinks Aisle.
The new brew has again been created by Bruce, alongside Robinsons‘ head brewer Martyn Weeks.
Launched in 2013, the 4.7% ABV Premium Ale has proved a runaway success around the world and is now firmly established as one of the leading British ales globally, being exported to 68 countries worldwide.
Trooper was recently awarded a further Gold Medal by the British Bottlers’ Institute, adding to awards at the World Beer Awards, Global Beer Masters and International Beer Challenge, making a total of 18 awards for Trooper original to date and 23 across the Trooper family of beers.
Along with the core beers — Trooper Original and Trooper IPA — the Trooper family includes a range of seasonal and limited-edition beers that have joined the charge over the last ten years, including popular brews such as Fear Of The Dark stout, Sun And Steel sake-infused pilsner, Red N’ Black porter, Trooper 666 ESB, Hallowed Belgian-style beer, as well as annual Day Of The Dead special edition versions. Trooper X Imperial Stout joins this growing stable.
Dickinson has also taken the Trooper brand worldwide, identifying like-minded brewers overseas who can bring unique local versions of Trooper to the legions of IRON MAIDEN fans and Trooper drinkers around the world. IRON MAIDEN have partnered with Brewdog in the U.S. to produce Hellcat, an IPL; Nils Oscar in Sweden to produce a local Trooper as well as Running Free, the first zero alcohol Trooper; Crew Republic in Germany with Trooper Progressive Lager; Bodebrown in Brazil with a local Trooper and Aces High lager; and Nomad in Australia to produce Trooper XPL.
Dickinson said: “I’m immensely proud that Trooper has reached this milestone. To get to 10 years is a brilliant achievement, and I’m having a great time working with Robinsons and our partners around the world coming up with some fantastic beers! Thanks to our fans, Trooper has become a permanent feature with beer lovers around the world, and it’s still growing.
“We are delighted to add ‘Trooper X’ to the roster and there’ll be more beers to come as our Trooper family continues to expand and provide new beers and choices to our fans everywhere.”