British heavy metal legends IRON MAIDEN have released the official animated video for the new song ‘The Writing On The Wall’ which you can check out below.
The song is presumed to be a track from IRON MAIDEN’s forthcoming album which has yet to be officially announced or given an official release date, yet many speculate that the album will either be titled “Belshazzar’s Feast” or ‘The Writing On The Wall’.
Lead singer Bruce Dickinson initially had a concept for the video which came to fruition in collaboration with two award-winning former Pixar executives and long-standing MAIDEN fans Mark Andrews and Andrew Gordon. The pair have over 50 years of animation industry experience between them at the very top-level including work on “The Incredibles”, “Ratatouille”, “Brave”, “Monsters Inc.” and “Finding Nemo”. With partners lining up to get involved with the project they chose BlinkInk, a London based animation studio celebrated for their work with a variety of global brands from Adidas to Coca-Cola and a number of high-profile music videos.
In BlinkInk director Nicos Livesey, another longtime MAIDEN fan and kindred spirit, they found a man who shared the collective vision for the track — resulting in the final film which features the very first glimpse of a stunning new incarnation of Eddie in spectacular 3D form.
Bruce comments: “I had a pretty clear idea of the concept to accompany the song and when I met Mark and Andrew, on Zoom, it quickly became clear we were all very much on the same wavelength, and this was reinforced with the addition of Nicos and his young BlinkInk team. Our weekly team Zoom meetings were then usually both highly creative and a lot of fun!
“I’m very proud of the way the video turned out. It’s more like a mini-film, really. I knew it was going to work out as soon as Mark brought my treatment to life with his incredible storyboards. I thought we could make something very special together. I think we did and hope our fans will agree. In fact, it’s pretty much created by MAIDEN fans!!”
Director Nicos Livesey takes up the story: “We quickly found the expertise we wanted, and people were literally throwing themselves at me to work on a MAIDEN video — we had more than 60 people in 13 countries from Brazil to France and Romania to the U.S.A. to add something to the clip and I’d say their love, passion and understanding of the band shines through every frame. They were a dream team for the producers and myself to manage.”
The intricate and painstaking process of the making of the video can be read about in more detail here.
Late last month, IRON MAIDEN singer Bruce Dickinson wore a “Belshazzar’s Feast” shirt in a TV interview with Sky News. During the conversation, he teased MAIDEN’s future plans, saying, “I can’t tell you what it is, but it’s right in front of you.”
A number of other recent MAIDEN-related graphics have featured the slogan “WOTW”. In addition, a “Belshazzar’s Feast” poster was spotted at the Download Pilot festival last month bearing the date “15/07” and the letters “IMXVII,” which fans believe are a reference to IRON MAIDEN and 17 in Roman numerals.
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